Magic Eden
About Magic Eden and DiceyMagic Eden reached unicorn status in just 9 months after launch, one of the fastest in history. We built a category-defining NFT marketplace from scratch and proved we know how to move fast. Now we're doing it again. Dicey is our crypto casino and sportsbook platform, targeting the $180B+ iGaming and sports betting markets.We're a small, fully remote team. We ship fast, we're hands-on with our data, and we're rebuilding how a growth team operates around AI from the ground up.The roleMost of the iGaming industry competes on acquisition. Almost nobody has figured out personalized retention, knowing who a player is, what they need right now, and what would actually change their behavior this week. That's the problem you'll own.This role focuses on the full post-signup journey: expanding our player segmentation framework, designing and running targeted offers and campaigns, and owning the P&L lever that comes with it. It's explicitly AI-native. You'll build workflows, agents, and pipelines to run lifecycle campaigns that would have taken a whole team two years ago. Half the job is identifying the right problem. The other half is running the experiments to find the answer.What you'll doOwn retention and monetization as a growth loop. Set the targets, find the leverage, and drive the numbers for everything that happens after a player signs upOwn the player segmentation framework. Today it's value and risk. You decide how it evolves, what signals feed it, and how the rest of the company uses itBuild the AI-native growth stack. Analysis, agents, and automated pipelines that surface segments, generate offer candidates, and run campaigns with minimal manual workDesign and ship targeted offers for specific segments and moments: reload bonuses, lossback, wager bounties, challenges, win-back sequences. Size them, spec them, ship them, measure themSpend real time in our data warehouse and on-chain data finding patterns and turn them into campaigns before anyone else doesExpand the signals we have on players: on-chain activity, status-match programs, social account linking, and whatever else you can think ofRun the campaigns. Email, in-app, Telegram, whatever the channel. You're hands-on with it, with AI doing the heavy liftingPartner with engineering and design to ship the product surfaces that make all of this repeatableWhat we're looking forStrong intuition for player psychology and incentive design. Experience in gambling, gaming, fintech, or consumer marketplaces helps. Genuine curiosity about why people behave the way they do is requiredDeeply analytical. You can go from a vague question to a clean cohort cut yourself, without waiting on a data scientistAI-native by default. You already use AI to write queries, build analyses, and automate your own work and you want to push that much furtherHigh output with good judgment. You generate a lot of ideas and know which ones are worth testing firstBias to do it yourself. You're comfortable sending the email, running the query, and writing the spec, not just briefing othersComfortable with ambiguity. There's no playbook here, you'll be building itBackgrounds that tend to fitGrowth PM at a data-heavy consumer companyMBB consultant who wants to move into product and own outcomes, not just advise on themProduct Minded Data scientist or analyst who wants to ship, not just reportWhy this is interestingCompetitive, top-of-market compensationYou're defining what a growth PM looks like in an AI-native company, there's no inherited playbookPersonalised retention is where the industry is going and we're building it earlyReal ownership: a segmentation framework, a product surface, and a P&L lever, with a direct line to the founding teamPlease mention the word **WINNERS** and tag RMTc5LjE5OC4xOTguMTgx when applying to show you read the job post completely (#RMTc5LjE5OC4xOTguMTgx). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.